Salesforce Certified Pardot Consultant

Salesforce Certified Pardot Consultant certification is everything that is related to the implementation of the Pardot application involving extensive Pardot features.

The integration of the Pardot application on the Salesforce platform is required to not only meet customer requirements but also to maintain long-term customer success.

The Salesforce Certified Pardot Consultant credential ensures the administration of successful Pardot solutions. The Salesforce Certified Pardot Consultant candidate should be skilled to map customer goals to pardot features, analyze Key Performance Indicators to meet customer requirements, and understand data governance, data hygiene, data authorization, and organization.

Average Salary Range Salesforce Certified Pardot Consultant :

USA : $100,000 (Source)

India : 13,00,000 - 15,00,000 INR (Source)

Benefits: 

1. Salesforce-Pardot Integration - There is a difference between Pardot’s deep integration with Salesforce CRM. It improves the efficiency of the business relationship and the targeting capabilities. Eventually, this leads to improved marketing accountability and prospective marketing communications.
2. ROI Calculation - A certified consultant enables the employers to accurately assess the segments of marketing actually bringing in the sales. A careful interpretation of opportunities to capitalize on can help a business to grow exponentially, with a data management expert on board.

Examination Topics:

1. Evaluation (17%)
2. Account Configuration (20%)
3. Automating Business Processes (17%)
4. Email Marketing (10%)
5. Lead Management (14%)
6. Personalizing the Prospect Expect (8%)
7. Reporting, Metrics, and Analytics (11%)
8. Salesforce Engage (3%)