Certification Industry: CRM
Certificate Name: Salesforce Certified Pardot Specialist
Certificate Issuing Authority: Salesforce
Certification Price: $200 USD
Certificate Validity: 1 Year
A marketing specialist who can generate leads through his unique email marketing campaigns and other lead generation tools, can give this exam. This exam is more about experience in the field of marketing and involves a lot of brainstorming, bringing more out of the box ideas. Knowing more about the Pardot platform and using it is also necessary. Knowledge of B2B marketing is also compulsory.
USA: $56,020 (Source)
India: INR 372,604 (Source)
If the credential expires then you have to give the full proctored exam again. You will start receiving email notifications as a reminder to complete your modules.
Retake Fee: $100 + taxes
Total Number of Questions: 60 MCQs
Time: 90 minutes
Passing Marks: 72%
Exam Format: The exam is available in two formats -
Time Taken to Prepare for The Exam: It takes about 3 months in all for a beginner to grasp the concepts. However, a professional might take a lesser amount of time with multiple study aids.