Certification Industry: CRM
Certificate Name: Salesforce Certified Marketing Cloud Email Specialist
Certificate Issuing Authority: Salesforce
Certification Price: $200 USD
Certificate Validity: 1 Year
The candidate giving the exam must be familiar with the Salesforce Marketing Email application tools and how to build relational models. One who has a good experience with Email marketing and using the automation tools and can communicate the best ideas with the marketing team can give this exam. Experience of 6-12 months of designing the marketing campaigns using Pardot is necessary to ace this exam. Knowledge of B2B marketing is also compulsory.
USA: $76,506 (Source)
India: INR 805,624 (Source)
You have to renew this credential after every year. If the credential expires then you have to give the full proctored exam again. You will start receiving email notifications as a reminder to complete your modules.
Total Number of Questions: 60 MCQs
Time: 90 minutes
Passing Marks: 65%
Exam Format: The exam is available in two formats -
Time Taken to Prepare for The Exam: It takes about 3 months in all for a beginner to grasp the concepts. However, a professional might take a lesser amount of time with multiple study aids.
Logon to Salesforce official website for more details.